About
Our Success Story
Wishful Doing began as a bold vision brought to life by a team of one — our founder, determined to turn ideas into action and passion into impact. With a commitment to excellence and heart-centered leadership, what started as a solo venture quickly evolved into a dynamic, growing team.
Today, Wishful Doing partners with organizations across higher education, nonprofits, advocacy, and beyond, empowering clients to meet challenges head-on and drive transformational change. Our journey is proof that with vision, grit, and the right partners, small beginnings can lead to powerful outcomes.
Our Mission, Vision and Values
Mission
To empower individuals and organizations to unlock their full potential
Vision
A world where individuals and organizations fully embrace their innate magic and power, channeling it towards positive transformation and sustainable growth.
Values
Who We Serve
Wishful Doing LLC is dedicated to cultivating and building capacity of mission-driven individuals, organizations, and institutions seeking transformation, empowerment, and measurable growth. These audiences include higher education institutions, nonprofit organizations, corporate leaders, and executive professionals who value resilience, leadership, and impactful change.
About Dr. Ja’Bette Lozupone (she/her),
Founder & Principal
Ja’Bette Lozupone is a force of nature in leadership, resilience, and transformation. As the founder of Wishful Doing LLC, she helps individuals, teams, and organizations break through barriers, ignite their potential, and turn vision into reality.
From teen mom on government assistance to award-winning higher education leader, TEDx speaker, and sought-after strategist, Ja’Bette’s story proves that grit, grace, and unapologetic self-belief can change everything. Her journey is living proof that the most powerful thing we can do is own our magic and wield it for good.
Equal parts visionary and problem-solver, she has guided everyone from CEOs to college students with her signature blend of real talk, strategic thinking, and relentless optimism. Whether she’s delivering a keynote, leading a workshop, or coaching one-on-one, Ja’Bette has a gift for turning “impossible” into “done.”
Armed with a doctorate in Organizational Leadership, an MBA, and a BA in Communications, she pairs deep expertise with lived experience—making her impact both practical and profound. Her work has been recognized nationally, including being named a 40 Under 40 honoree by the American Association of Women in Community Colleges, a 2023 Emerging Scholar by Diverse: Issues in Higher Education, and leading Montgomery College to be named a FamilyU Exemplar Institution.
Ja’Bette’s philosophy is simple: adversity isn’t the end of the story—it’s the training ground for your rise. She’s here to help you own your story, lead with purpose, and create the results you once thought were out of reach.
If you’re ready to stop wishing and start doing, you’re in the right place.
Areas of Expertise:
- Strategic Planning & Execution
- Capacity Building
- Operational Efficiency & Process Improvement
- Change Management
- Executive & Career Coaching
- Talent Development & Training
- Organizational Culture Assessment & Development
- Facilitation and Program Development
- Higher Education
Meet the Team!
Dr. Jamie Williams (they/them),
Vice President of Strategy & Operations
With nearly 20 years of experience as a practitioner-researcher and educator, Jamie has a passion for driving strategy, collaboration, and action to create social change and enhance equitable access to opportunities and resources needed to thrive. Growing up in a low-income, military family bouncing around from base to base, Jamie leverages their heightened agility, adaptability, and resourcefulness to tailor services to meet the unique needs of individuals and organizations engaging with Wishful Doing. As a first-generation college graduate, Jamie earned a Bachelor of Science in Psychology from the University of Pittsburgh, a Master of Education from Frostburg State University, and a Doctorate in Public Administration from West Chester University of Pennsylvania.
Areas of expertise:
- Operational Efficiency
- Capacity Building
- Strategic Planning & Execution
- Impact Measurement & Reporting
- Resource Development & Management
- Facilitation & Program Design
- Nonprofit Administration
- P-20 Education
- Partnership Development & Collective Action
Yoslin Amaya Hernandez (she/her),
Program Manager
With a Bachelor of Art in Government and Politics and on her way to a Master of Public Policy, Yoslin is a dedicated policy and advocacy professional with experience in program management, legislative processes, and community engagement. Known for her commitment to amplifying the voices of historically marginalized communities, Yoslin focuses on helping people unlock their full potential through advocacy, student-parent support, and social justice. Bilingual in English and Spanish, she leverages her skills in public speaking and program development to empower others through trainings and targeted policy initiatives. Yoslin’s lived experience as a DREAMer and former teen mom fuels her work, as she continues to champion accessible and inclusive opportunities at Wishful Doings.
Areas of expertise:
- Policy
- Advocacy
- Higher Education
- Project Management
- Coalition Building
- Facilitation
Development Advisor
- Major Gifts Fundraising
- Community Engagement
- Campaign Development
- Nonprofit Leadership
- Donor Stewardship
- Team Collaboration
